Digital Printing Is The New Fashion

Digital Printing is the upcoming and the most popular way of getting the fabrics printed in the colours and prints that you wish to as it can be customised according to your needs and wants. All the Fashion Designing companies must experiment and explore in the Digital Printing sector because it is a highly growing sector. Machines used for Digital Printing have been made in new ways to make the work even faster and easier. Digitalisation in printing is much better than the traditional way of printing because it is high in demand. 

The Plus Points of Digital Printing:–

  • Quality of the Prints is Superior

Printing is done on the fabric of superior quality. We can choose any colour or print as there are unlimited options which is a very wonderful thing. Nowadays, fashion designers are trying to connect to the Digital Printing sector.

  • Design Limitlessly

There are limitless designs available for you and you can create your own designs as well. You can find a picture online from any website and get it printed on the fabric digitally right there. Even the real photographs captured from your camera or smartphone can be printed on a fabric.

  •  Virtual prints on any kind of fabric

The fashion designers ensure that whichever prints you want they’ll make it for you on any kind of fabric, from polyesters and blends to natural fibres such as silks, cotton, linen, wool, and rayon. 

  •  Betterment of the Environment

Digital Fabric Printing provides significant reductions in water as well as electricity consumption when compared to traditional methods of fabric printing. As a result, for many Fabric Printers, Digital Fabric Printing can reduce water usage by up to 90% and electrical usage by up to 30%.

  • Cost Effective

When we look at the costing of Digital Printing, it is much lesser than any other form of work done on a fabric. It is easily printed and the end product is ready in less time. 

Digital Printing on Traditional Outfits

Digitally Printed Traditional Outfits in the wedding season looks pretty, there are many people who get the lehenga cholis digitally printed as that looks amazing especially for the bridesmaids as the fabric is very light in weight. Bollywood celebrities prefer digitally printed lehengas because they standout in the crowd and give a different look altogether in the wedding season.

Examples are: Alia Bhatt’s romantic pink Anushree Reddy lehenga choli that she picked for her best friend’s wedding, and Katrina Kaif’s ocean blue printed lehenga choli set by Anita Dongre that she wore for Shloka Mehta and Akash Ambani’s wedding.

Image Credits:-

Image Credits:-

Floral prints are a go for the wedding season because they look very attractive. Apart from the floral prints, we can also try different types of prints on a lehenga if we are getting it customised.

Men can wear Sherwanis and Kurtas during the wedding season which are digitally printed in different types of colours and patterns.

Image Credits:-

Image Credits:-

Women can wear traditional Kurtis or even Tunics that has an Indo-Western look and can be worn on Special Occasions.

Digital Printing on a fabric looks very unique and is very comfortable. It is affordable as well which is a Plus Point of it and something which is affordable can be worn for casual outings as well.

Digital Printing on Casual Outfits

Shirts and t-shirts can be customised and printed digitally just the way traditional ones can be, it can be worn by Men as well as Women. A powerful quote printed on a t-shirt and some antique objects printed on a shirt will look classy.

An A-Line Midi Dress or a Gown can have beautiful prints like floral, checks, stripes and many other prints. Different prints make you look very unique. The colourful flowers printed on the fabric will make you feel that you are very close to the nature.

Digital Printing on Kids Outfits

Kids are usually very attracted to colourful prints and designs. Mostly they are fond of Cartoon Characters which they love to watch on Television. They prefer wearing a shirt or a t-shirt of their favourite cartoon character which makes them very happy. 

Image Credits:-

Digital Printing is a very fast process of printing digitally on various kinds of fabrics. There are limitless options for everyone with respect to colours, designs and patterns. And the best part about Digital Printing is that it can be customised according to your wish. The outfits made with the help of digital printing creates a new fashion with a cheerful vibe.

-Muskaan Valecha



  1. Kiran Valecha says:

    Beautiful and informative❤️❤️👍👍😍😘😘

    Liked by 1 person

    1. Thank you ☺️❤️


  2. Anchal says:

    “Amazing write-up!”

    Liked by 1 person

    1. Thank you so much ❤️


  3. Sandip Dange says:

    Very Nice 👍

    Liked by 1 person

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